QR and link usage
Print QR Codes So They Scan Well
Check size, contrast, spacing, and distance before printing.
What this helps you do
Avoid printed QR codes that customers cannot scan.
Keep contrast high
Use a dark QR code on a light background. Avoid low-contrast colors that look pretty but scan poorly.
If the code will be printed on textured paper, plastic, glass, or packaging, test it before mass printing.
Leave quiet space around the code
Do not place text, logos, borders, or images too close to the QR code.
The empty space around the code helps phone cameras recognize it.
Test the real size and distance
A business card, menu, poster, sign, and package are scanned from different distances.
Print one sample at the final size and test it with several phones before ordering more.
Quick checklist
- Is the code dark and the background is light?
- There is enough empty space around the QR code?
- Is the code not stretched or distorted?
- Is the final printed size tested?
- Several phones can scan it easily?